Home > Subjects > English > English level 3 > 3.1 Writing > Achievement criteria > Terminology
- Subject: English
- AS: 90720
- Level: 3
- Credits: 4
- Internal
3.1 Produce an extended piece of writing in a selected style
Terminology
Here are explanations for terminology used in the achievement criteria for this achievement standard. They are grouped by level of achievement.
On this page: Achievement | Achievement with Merit | Achievement with Excellence
Achievement
Develop, sustain, and/or support ideas
- Develop and sustain ideas means to build on a single idea by adding detail to form a complete and logical unit of writing. You can do this by linking ideas and details, and/or extending images or moods, or explanation, depending on text type selected.
- Ideas may include facts, information, observations, thoughts, opinions, arguments, feelings, experiences, or sensory qualities, depending on text type selected.
Craft controlled writing
This means to revise, rework, and reshape your writing methodically by deliberately selecting language techniques that support your ideas and structure. Controlled means selective and deliberate use of language, integrating techniques with purpose and clearly applying knowledge of the chosen genre.
Effects means you know how to use appropriate language techniques to give a certain feeling, tone, or message in your writing.
Structure material means ordering and organising writing into a beginning, middle, and end to suit the task and the reader. Try to organise your subject matter and ideas into the best possible order to help create a mood or reveal information appropriately.
Appropriate to audience, purpose, and text type means the way it is written should match the type of writing undertaken (this will be specified in the task your teacher gives you) and suit the reader.
Writing conventions are the rules used when writing such as spelling, punctuation, grammar, word choice, order of words, and paragraphing. However, a deliberate misuse of writing conventions can be used for effect or impact. For example deliberately misspelt words can reflect pronunciation in dialogue.
Accurately means work has been closely and carefully proofread to a near perfect standard with limited errors, so that only a few minor mistakes would have to be changed if it were to be published.
Achievement with Merit
Convincingly means the way it is written makes the writing seem believable, real, impressive, or powerful in some way.
Fluent writing will show smooth use of language to reflect a selected style of writing.
Effectively means clever, interesting, or unusual. The structure will have a controlled, unique plan which is carefully thought through and draws all elements of the writing together.
Achievement with Excellence
Insight and/or originality means you are able to create unique observations that are meaningful, relevant, and significant about a topic or theme. A mature approach will allow your readers to make conclusions about the wider meaning of the themes.
Commands attention means the reader finds it very memorable, interesting, or worthwhile – in other words, they can’t put it down. This may be done by having a unique writing style, skilled use of language, using of a wide range of language techniques, and varying sentence structures.
Impact means the chosen techniques are used in new, creative, original, and/or convincing ways. The writing will be memorable and have a certain wow factor that holds the audience’s attention and may challenge them in some way.

